Article |
2021 |
The impact of wasatiyyah/moderation on students’ financial decisions. Malaysian Journal of Consumer and Family Economics (MAJCAFE)
, 26
(1)
pp.230-250
|
2021 |
Islamic banks’ brand personality and customer satisfaction: an empirical investigation through SEM. Journal of Islamic Accounting and Business Research
pp.1-21
|
2021 |
Conceptual paper on Halal and Haram: systems level approach. Reviews Of Management Sciences
, 3
(1)
pp.10-22
|
2020 |
A cross-cultural adaptation and psychometric validation of SISRI-24 among Malaysian teachers. International Journal of Human Potentials Management
, 2
(1)
pp.1-22
|
2020 |
Impact of surface acting and deep acting techniques on teachers’ organizational commitment. PSU Research Review
|
2020 |
Is your purchase intention influenced by irrational factors? an investigation of fashion industry. Journal of Marketing and Consumer Behaviour in Emerging Markets
, 2
(11)
pp.16-32
|
2019 |
Measuring perceptions of Muslim consumers toward income tax rebate over zakat on income in Malaysia. Journal of Islamic Marketing
, 11
(2)
pp.368-392
|
2019 |
The role of Halal certification on purchase intention towards food products from MENA countries: a SEM study. Journal of Islamic Monetary Economics and Finance
, 5
(1)
pp.63-88
|
2019 |
The influence of universities’ management on academic factors and students’ satisfaction: an empirical study through structural equation modelling. Journal of Contemporary Management
, 16
(2)
pp.94-110
|
2019 |
The mediation of customer satisfaction in the relationship between customer perceived value and loyalty in the banking sector of Pakistan using 2-stage structure equation modelling approach. Dilemas Contemporaneos-Educacion Politica Y Valores
, 6
(SI)
pp.1-17
|
2019 |
Applying technology acceptance model to investigate the use of smartphone advertising in Malaysia. Journal of Economics and Behavioral Studies
, 11
(1)
pp.202-210
|
2019 |
Elements of advertisement and their impact on buying behaviour: A study of skincare products in Malaysia. Management Science Letters
, 9
(10)
pp.1519-1528
|
2018 |
A research framework of the halal certification role in purchase intention of muslim consumers of the food products from muslim majority countries in the middle east and North Africa. International Journal of Modern Trends in Business Research
, 1
(2)
pp.15-28
|
2018 |
Will it survive? challenges faced by Islamic banking and finance in today’s world. Journal of Islamic Finance
, 7
(1)
pp.58-67
|
2018 |
Factors influencing the use of M-commerce: an extended technology acceptance model perspective. International Journal of Economics, Management and Accounting
, 26
(1)
pp.157-83
|
2018 |
A research framework of the halal certification role in purchase intention of Muslim consumers on the food products from Muslim majority countries in the Middle East and North Africa. International Journal of Modern Trends in Business Research
, 1
(2)
pp.15-28
|
2018 |
Will Islamic marketing survive in today’s world?. Journal of New Business Ideas & Trends
, 16
(2)
pp.9-17
|
2018 |
Brand personality from an Islamic perspective: a conceptual analysis of Aaker’s model. Al-Shajarah
, 23
(2)
pp.364-393
|
2018 |
The use of shopping apps among smartphone users
in China: A structural equation modelling approach. International Journal of Small and Medium Enterprises and Business Sustainability
, 3
(1)
pp.1-23
|
2017 |
Why do you adopt social
networking sites? Investigating the driving factors through
structural equation modelling. Interactive Technology and Smart Education
, 14
(4)
pp.266-278
|
2017 |
Factors influencing sales people’s performance: a study of mobile service providers in Bangladesh. Academy of Marketing Studies Journal
, 21
(2)
pp.1-20
|
2017 |
The importance of loyalty card days: A study on Malaysian customers. Actual Problems of Economics
, 8
(194)
pp.30-38
|
2017 |
Beliefs about Islamic advertising: an exploratory study in Malaysia. Journal of Islamic Marketing
, 8
(3)
pp.409-429
|
2016 |
Advertising online by educational institutions and students’ reaction: a study of Malaysian Universities. Journal of Marketing for Higher Education
, 26
(2)
pp.168-180
|
2016 |
What drives social networking users to use mobile commerce?. American Journal of Social Sciences
, 1
(1)
pp.B6-B16
|
2016 |
Developing web-based partner relationship management: An exploratory study of the application of web-based solutions by ICT companies in Malaysia, Ireland and the United Kingdom. Malaysian Management Review
, 51
(1)
pp.67-87
|
2016 |
A structural equation modelling approach to investigating the impact of academic, ICT and management related factors on customer satisfaction in higher education. Actual Problems of Economics
, 176
(2)
pp.358-369
|
2016 |
Pre-flight expectations in the air transportation industry of South Africa: A confirmatory factor analytical approach. Actual Problems of Economics
, 186
(12)
pp.370-377
|
2016 |
Muslim consumers’ online purchase intention towards
Islamic fashion products: A clothing market case. Amity Journal of Marketing
, 1
(2)
pp.72-81
|
2016 |
The impact of service quality on customer satisfaction and customer loyalty: an empirical study on Islamic banks in Bahrain. Al-Shajarah
pp.261-281
|
2015 |
Fashion: Malaysian Muslim women perspective. European Scientific Journal
pp.438-454
|
2015 |
Antecedents of customer satisfaction in the higher education institutions of South Africa. Problems and Perspectives in Management
, 13
(3)
pp.91-99
|
2015 |
Applying the factor analytical approach towards aaker’s brand personality model from an Islamic perspective. Malaysian Management Review
, 50
(1)
pp.49-63
|
2015 |
The impact of salesperson’s training on organizational outcomes. Journal of Scientific Research and Development
, 2
(8)
pp.48-57
|
2015 |
The impact of big five personality traits on salespeople’s performance: exploring the moderating role of culture. Kuwait Chapter of Arabian Journal of Business and Management Review
, 4
(5)
pp.11-26
|
2015 |
Factors influencing the adoption of social networking sites: Malaysian Muslim users perspective. Journal of Economics, Business and Management
, 3
(2)
pp.267-270
|
2015 |
An extension of Aaker’s brand personality model from Islamic perspective: a conceptual study. Journal of Islamic Marketing
, 6
(3)
pp.388-405
|
2014 |
Islamic corporate social responsibility (ICSR): validating a higher-order measurement model. Malaysian Management Review
, 49
(1)
pp.21-34
|
2014 |
The impact of technology CSFs on customer satisfaction and the role of trust: an empirical study of the banks in Malaysia. International Journal of Bank Marketing
, 32
(5)
pp.429-447
|
2014 |
The extent of factors influencing automobile salesperson’s career tenure in Malaysia. Asian Journal of Business Research
, 4
(1)
pp.43-63
|
2014 |
Antecedents of the use of online banking by students in Malaysia: extended TAM validated through SEM. International Business Management
, 8
(5)
pp.277-284
|
2013 |
Factors influencing students' decisions in choosing private institutions of higher education in Malaysia: a structural equation modelling approach. Asian Academy of Management Journal
, 18
(1)
pp.75-90
|
2013 |
The Impact of Customer Satisfaction on Word-of-Mouth: Conventional Banks of Malaysia Investigated. International Journal of Information Technology & Computer Science
, 10
(3)
pp.14-23
|
2012 |
A structural equation modelling approach to validate the dimensions of SERVPERF in airline industry of Malaysia. International Journal of Engineering And Management Sciences
, 3
(2)
pp.134-141
|
2011 |
The inevitable role of human in CRM success: digging deep the human CSFs
. JM International Journal of Services Marketing
, 1
(2)
pp.111-120
|
2011 |
Effects of job stress on job performance and job satisfaction. Interdisciplinary Journal Of Contemporary Research In Business
, 3
(7)
pp.453-465
|
2011 |
A roadmap for CRM success: in light of the technology CSFS. JM International Journal of Marketing Management (JMIJMM)
, 1
(3)
pp.181-192
|
2011 |
Can consumption make you happy? Exploring student's quality of life from marketing perspective. International Journal of Business, Management and Social Sciences
, 1
(1)
pp.1-8
|
2010 |
Web based marketing: Islamic versus conventional banks of Pakistan. Indian Journal of Marketing
, XL
(10)
pp.30-37
|
2010 |
Online banking acceptance in Malaysia: a students' behaviour perspective. Malaysian Management Review
, 45
(2)
pp.1-14
|
Conference or Workshop Item |
2020 |
An empirical comparative study of the circular economy from a consumer perspectıve: Malaysia vs Turkey.
In: 12th Conference on Islamic Economics and Finance
|
2020 |
A consumer perspective of the circular economy: an empirical investigation through structural equation modelling.
In: 12th International Conference on Islamic Economics and Finance
|
2020 |
A consumer perspective of the circular economy: an empirical investigation through structural equation modelling.
In: 12th International Conference on Islamic Economics and Finance
|
2019 |
Financial literacy, moderation and financial spending among youth.
In: 1st International Conference on Financial Markets (ICFM 2019)
|
2018 |
Developing a comprehensive model of Islamic brand personality: a conceptual study.
In: 4th Asia International Conference 2018
|
2018 |
Islamic brand personality and customer satisfaction: a conceptual study.
In: 4th ASIA International Conference (AIC2018)
|
2017 |
Exploring the concept of pride from the perspective of Muslim women.
In: The 5th International Accounting and Business Conference
|
2017 |
The impact of service quality on parental satisfaction: evidence from private schools in Selangor.
In: The 5th International Accounting and Business Conference
|
2015 |
Fashion: Malaysian Muslim women perspective.
In: 3rd Global Academic Meeting (GAM 2015)
|
2015 |
Are higher education institutions delivering customer satisfaction?.
In: 29th Australian and New Zealand Academy of Management (ANZAM) Conference 2015
|
2014 |
An extension of Aaker’s brand personality model from an Islamic perspective: a conceptual study.
In: 2nd International Conference on Management from Islamic Perspective (ICMIP-2 2014)
|
2014 |
Factors influencing the adoption of social networking sites by Malaysian users: an empirical study using structural equation modelling.
In: Technology, Science, Social Sciences and Humanities International Conference (TeSSHI 2014)
|
2013 |
Effect of credit cards on customers' spending behavior: a comparative analysis of Islamic and conventional credit cards.
In: 3rd International Conference on Management (3rd ICM 2013)
|
2013 |
The impact of customer satisfaction on word-of-mouth: conventional banks of Malaysia investigated.
In: 2nd International Conference on Human Computing, Education & Information Management Systems
|
2013 |
Factors influencing the adoption of social networking sites: Malaysian Muslim users perspective.
In: 4th International Conference on Economics, Business and Management
|
2012 |
Salesperson's tenure: a comparative study from three consumer sector industries
.
In: 19th International Conference on Retailing and Services Science
|
2012 |
Antecedents of the use of online banking by students in Malaysia: extended TAM validated through SEM.
In: First Asian Business Research Conference
|