Staff Directory


Rizalawati Binti Ismail

Academic Qualifications

  • Media & Communication - Doctor of Philosophy, University of Melbourne
  • Corporate Communication - Masters Degree, Universiti Putra Malaysia (UPM)

Rizalawati Binti Ismail (Dr.)

Assistant Professor
IIUM Gombak Campus

ABDULHAMID ABUSULAYMAN KULLIYYAH OF ISLAMIC REVEALED KNOWLEDGE AND HUMAN SCIENCES

Other's position:

Head, AbdulHamid AbuSulayman Kulliyyah of Islamic Revealed Knowledge and Human Sciences


rizalawati@iium.edu.my
6146


Area of Specialisation


  • Social Science ~ Social Science ~ Media and Communications ~ Media, Culture and Society (Including Communication, Audience and Cultural Identity, Gender, Children and the Aged) - media studies; media and society


Teaching Responsibilities


APPLIED STRATEGIC COMMUNICATION 2025/2026
FINAL YEAR PROJECT I 2024/2025
FINAL YEAR PROJECT II 2024/2025
INTERPERSONAL COMMUNICATION 2024/2025
INTRODUCTION TO COMMUNICATION 2024/2025
QUALITATIVE RESEARCH METHODS IN COMMUNICATION 2025/2026 2024/2025
RESEARCH PAPER II 2024/2025
STRATEGIC COMMUNICATION 2024/2025


Supervision


Digital Dakwah On Instagram: A Study On The Elaboration Of Islamic Visuals Amongst Indonesian Young Adults.
Ph.D Completed 2025 Co-supervisor
Perception On The Effectiveness Of Digital Media Literacy Courses Among Jordanian School Students.
Ph.D Completed 2023 Member Supervisory Committee
Middle Managers' Conversations: A Study On Stories, Metaphors, Sensemaking And Polyphony On Emotional Reflexivity During Organisational Change.
Ph.D Completed 2023 Co-supervisor
The Influence Of Social Networking Sites On Student Involvement On Campus Among Islamic University Students.
Ph.D Completed 2016 Main Supervisor
Exploring the Media Literacy and Fake News Awareness Among Social Media Users": a Case of Mass Media University Students in Tanzania.
Exploring The Media Literacy And Fake News Awareness Among Social Media Users": A Case Of Mass Media University Students In Tanzania.
Ph.D In Progress Main Supervisor
Digital Transformation And Internal Communication In Bernama : Perspectives Of Media Practitioners And Industry Experts.
Ph.D In Progress Co-supervisor
Examining The Usage Of Social Media In Parent-Child Communication From Malay Muslim Parents' Perspectives.
Master Completed 2024 Main Supervisor
Culture Shock And Adaption To The Malaysian Culture Among International Students In Iium..
Master Completed 2019 Main Supervisor
Impact Of Social Media Usage Towards Academic Performance Among International Islamic University Malaysia (Iium) Students.
Master Completed 2018 Co-supervisor
The Uses And Gratifications Of Using Facebook: A Study Of Palestinian Students In The International Islamic University Malaysia.
Master Completed 2017 Co-supervisor
Viral Videos In Malaysia: Understanding Online Sharing Behaviour Among Students Of International Islamic University Malaysia (Iium).
Master Completed 2017 Co-supervisor
Applying Herzberg’S Motivation-Hygene Theory To Learning Motivation And Satisfaction In Kirkhs At Iium.
Master Completed 2015 Main Supervisor
Framing The Egyptian Uprising 2011: A Content Analysis Of Aljazeera.Net (Arabic) News.
Master Completed 2013 Main Supervisor


Research Projects


Completed
2020 - 2020 Muslim Tourists' Expectations for Travelling to Japan by Cruise Ships
2016 - 2024 Students' Motivation, Perceptions and Expectations of Journalism Education at IIUM
2012 - 2014 Brand Perception Survey for Tenaga Nasional Berhad
On-Going
2024 - Present Enhancing Visibility: Exploring Digital Media Literacy Among Academic Staff at AHAS KIRKHS, IIUM
2023 - Present Public Readiness and Preference Towards Healthy Choices in Food Applications
2017 - Present Knowledge, Awareness & Perception on " Inspirasi Harapan" Perkeso Audience Survey
2010 - Present A Comparative Study of Islamic Content in Communication Studies


Publications


Articles

2023 Managing organisational change: the role of middle managers' stories and emotional reflexivity. Sains Humanika, 16 (1) pp. 43-56
2022 The mediating effect of attitude on E-Wallet usage among users in Malaysia. Journal of Communication Education (JCE), 2 (1) pp. 58-77
2018 Industry perspective on journalism education curriculum in Malaysia. Malaysian Journal of Learning and Instruction, 15 (1) pp. 149-172
2018 Situational social support groups for information sharing in times of disaster: a case of 2014 floods in Malaysia. Human Communication: A Journal of the Pacific and Asian Communication Association, 1 (1) pp. 1-15
2017 Knowledge versus experience: Indicator to good journalism practices. Jurnal Komunikasi/ Malaysian Journal of Communication, 33 (4) pp. 142-158
2015 Exploring the use of social media during the 2014 flood in Malaysia. Procedia Social and Behavioral Sciences, 211 () pp. 931-937
2015 Shaping the journalism education studies in Malaysia: The effects from the study on ethnicity [Membentuk pengajian kewartawanan di Malaysia: Kesan dari kajian etnik] . Jurnal Komunikasi: Malaysian Journal of Communication, 31 (2) pp. 323-340
2014 Hijab wearing phenomenon among Muslim women in Malaysia: a quantitative study . Kulliyyah Research Bulletin, 5 (2) pp. 4-8
2014 Impact of Islamic film on understanding of Islamic values and cultures for a multiracial society in Malaysia . International Journal of Science Commerce and Humanities, 2 (5) pp. 161-174
2014 Perception, attitude and impact change after watching faith-based films: a comparative study. Journalism and Mass Communication, 4 (8) pp. 496-509
2014 The mediating effect of attitude on perception towards impact change after watching Islamic films. Journal of Modern Education Review, 4 (9) pp. 651-662
2013 The acceptance of TV Islamic reality shows by the Malay community . Ulum Islamiyyah - The Malaysian Journal of Islamic Sciences, 10 () pp. 93-116
Conference or Workshop Items

2019 The mediating effect of attitude on e-wallet acceptance among Malaysians. In: International Conference of Media and Communication (MENTION2019),
2018 Perception and expectation of journalism education in Malaysia: what’s in it for industry 4.0?. In: 12th Biennial Convention of the Pacific and Asian Communication Association (PACA) Communication and Industrial Revolution 4.0,
2018 The reality and expectations of journalism practitioners in the news industry. In: 12th Biennial Convention of the Pacific and Asian Communication (PACA): Communication and Industrial Revolution 4.0,
2017 Industrial experience on journalism education curriculum in Malaysia. In: Sintok International Conference on Social Science and Management (SICONSEM 2017),
2016 A trend in media and communication research in Malaysia 1987-2005. In: 4th World Journalism Education Congress (WJEC) : Identity and Integrity in Journalism Education,
2016 Landscape, identity and challenges of journalism education in Malaysia. In: 4th World Journalism Education Congress (WJEC) : Identity and Integrity in Journalism Education,
2016 Usage of mobile phones among victims during the 2014 flood in Malaysia. In: The 9th Malaysia International Conference on Languages, Literatures and Cultures (MICOLLAC 2016),
2015 Exploring the use of social media for information sharing during the 2014 flood in Malaysia. In: 2nd Global Conference on Business and Social Sciences (GCBSS 2015),
2015 Journalism education in Malaysia: dancing with UNESCO's model curricula. In: 2nd International Conference on Education and Social Sciences (INTCESS'2015),
2014 Attitude and impact changes of hijab wearing among Muslim Malay women in Malaysia. In: 10th Biennial Convention of the Pacific and Asian Communication Association (PACA 2014),
2014 Impact of Islamic film on understanding of Islamic values and cultures for a multiracial society in Malaysia: An experimental study. In: 10th Biennial Convention of the Pacific and Asian Communication Association (PACA 2014),
2014 Journalism cupcakes: Same cakes, different icing or vice-versa. In: 10th Biennial Convention of the Pacific and Asian Communication Association (PACA 2014),
2014 Perception, Attitude and Impact Change after Watching Faith-Based Films: A Comparative Study. In: 6th International Conference on Humanities and Social Sciences (ICHiSS 2014) Unity in Diversity: Challenges in the New Millennium,
2013 Exposure and impact of TV Islamic reality show among Malay community. In: 1st World Congress on Integration and Islamicisation of Acquired Human Knowledge (FWCII 2013),
2013 Hijab wearing among Malay women in Malaysia: media or social influence?. In: Biennial International Conference on Media & Communication (MENTION) 2013,
2012 Exposure and influence of TV programmes on Malay Community in Malaysia : testing selective exposure theory and third-person effect theory . In: UiTM-AMIC 2012 International Conference ,
2012 Extended hierarchy-of-effect model and its application on Islamic reality shows towards Malay community in Malaysia . In: International Conference on Communication and Media (i-COME'12),
2011 Inserting Islamic perspective in teaching computer- mediated communication . In: National Seminar on New Media and Islam 2011,
2011 Islamic Faith and Values in Malay Drama. In: Seminar Media dan Dakwah 2011,
2011 Islamic programs in Malaysian free-to-air television channels. In: International Conference on Islamic Civilization and Malay Identity 2011,
Book Sections

2018 Maintaining family resilience among flood victims through new media usage. In: USIM Press, Universiti Sains Islam Malaysia, ISBN: 978-967-440-564-9, pp. 110-120