Staff Directory


Wan Rohaida binti Wan Husain

Academic Qualifications

  • Doctor of Philosophy in Operational Research - Doctor of Philosophy, University of Warwick
  • Master of Science in Operational Research - Masters Degree, University of Strathclyde
  • Bachelor of Business Administration - Bachelor Degree, International Islamic University Malaysia

Wan Rohaida binti Wan Husain (Dr.)

Assistant Professor
IIUM Gombak Campus

KULLIYYAH OF ECONOMICS AND MANAGEMENT SCIENCES

Other's position:

Head of Department, Kulliyyah of Economics and Management Sciences

wrohaida@iium.edu.my
2960


Expert Profile


Wan Rohaida Wan Husain obtained her postgraduate degrees in Operational Research from the University of Strathclyde, U.K., and the University of Warwick, U.K. While pursuing her PhD, she was a tutor for Quantitative Analysis for Management I, Quantitative Analysis for Management II, and Forecasting at Warwick Business School, the University of Warwick. Upon completion of her studies, she resumed her lecturing career at the Department of Business Administration, Kuliyyah of Economics & Management Sciences, IIUM. She specialises in Operational Research and teaches courses including Business Analytics for Decision Making, Decision Science, Operations Management, Quantitative Decision Making, Advanced Management Science, and Sustainable Operations Management & Strategy, at both undergraduate and post-graduate (Master's and PhD) levels. She actively leads, undertakes and supervises multidisciplinary research and consultancy projects, focusing on performance evaluation, benchmarking, best practices, waqf, small & medium enterprises (SMEs), as well as employing methodologies including Data Envelopment Analysis (DEA), Analytic Hierarchy Process (AHP), and Structural Equation Modelling (SEM). She is also committed to inclusive education, developing modules and creating learning opportunities for communities, including children with special needs. Her professional work integrates academic research with practical consultancy in Islamic finance, public sector performance, and social entrepreneurship. 


Area of Specialisation


  • Economics, Business And Management ~ Economics, Business And Management ~ Operations Management ~ Operation Research/Management Science - Performance Evaluation, Best Practice, Higher Education, Small and Medium Size Enterprise, Waqaf, Data Envelopment Analysis, Analytic Hierarchy Process, Structural Equation Modelling
  • Economics, Business And Management ~ Economics, Business And Management ~ Islamic Finance ~ Other Islamic Finance n.e.c. - Waqaf


Professional Membership


  • 2017 : Member of Profesional Body / Association: (Member), International Council of Islamic Finance Educators (ICIFE)


Teaching Responsibilities


ADVANCED MANAGEMENT SCIENCE 2024/2025 2022/2023 2019/2020 2018/2019 2017/2018
DECISION SCIENCE 2025/2026 2024/2025 2023/2024 2022/2023 2021/2022 2020/2021 2019/2020 2018/2019 2017/2018 2016/2017 2015/2016 2014/2015 2013/2014 2012/2013 2006/2007 2005/2006 2004/2005 2003/2004 2002/2003
FINANCIAL MANAGEMENT I 2003/2004
INTRODUCTION TO MANAGEMENT FOR NON-ENM 2002/2003
OPERATIONS MANAGEMENT 2023/2024 2022/2023 2021/2022 2020/2021 2019/2020 2018/2019 2017/2018 2016/2017 2015/2016 2014/2015 2013/2014
QUANTITATIVE DECISION MAKING 2021/2022
SUSTAINABLE OPERATION MANAGEMENT & STRATEGY 2025/2026 2024/2025 2023/2024 2022/2023 2021/2022


Supervision


Factors Influencing E-Business Adoption Among The Omani'S Smes: Government Support And Covid-19 Experience As Moderating Variables And Behavioural Intention As A Mediating Variable.
Ph.D Completed 2025 Supervisor Supervisory Committee
The Critical Success Factors Related To Business Performance Of Smes In Emerging Economies: The Case Of Egypt.
Ph.D Completed 2025 Supervisor Supervisory Committee
Challenges And Their Critical Success Factors For The Conventional And Islamic Banks Of Bangladesh: A Comparative Analysis.
Ph.D Completed 2025 Main Supervisor
Challenges And Their Critical Success Factors For The Conventional And Islamic Banks Of Bangladesh: A Comparative Analysis.
Ph.D Completed 2025 Co-supervisor
The Mediating Effect Of Entrepreneurial Orientation On The Relationship Of Financial Literacy And Leadership Styles With Business Performance Of Smes In Malaysia.
Ph.D Completed 2022 Co-supervisor
Performance Excellence Measurement Framework: A Study Of Hotel Industry In Bangladesh.
Ph.D Completed 2018 Co-supervisor
Measuring And Comparing Relative Efficiency Of Commercial Banks In Bangladesh: Using The Intermediation, Production, And Profitability Approaches.
Ph.D In Progress Supervisor Supervisory Committee
The Impact Of Technology Readiness Towards Customer Satisfaction Mediating Role Of Trust And User-Friendly Websites: A Study Of E-Commerce Sites In Algeria.
Ph.D In Progress Co-supervisor
Performance Enhancement Of Bangladesh Pharmaceutical Industry: A Customised Hierarchical Business Excellence Model Approach.
Ph.D In Progress Co-supervisor
Success Factors In Migration Of Manual Tendering To Electronic Tendering System In The Maldives.
Ph.D In Progress Co-supervisor


Research Projects


Completed
2024 - 2025 Kajian Perbandingan Sistem Perlembagaan
2024 - 2025 Kajian Semakan Polisi Dalam Akta Bahasa Kebangsaan 1963/1967
2024 - 2025 Penyelidikan Lanjutan Aspek Pembinaan Negara Bangsa Malaysia Melalui Penerbitan Buku Berjudul "Watan Bangsa Malaysia"
2024 - 2025 Kajian POCA: Keperluan, Cabaran dan Solusi
2024 - 2025 Kajian Keabsahan Pemerhatian Kes Indira Gandi Terhadap Kedudukan Mahkamah Syariah
2023 - 2025 Module Development on Entrepreneurship for Students with Autism
2023 - 2025 Development of A Module on Islamic Spiritual Care for Children with Disability
2023 - 2025 Kajian Penggunaan Standard Dan Pematuhan Di Dalam Organisasi Di Malaysia
2023 - 2025 Framing the Concepts of I'tidal (Moderation) and Qana'ah (Contentment) Towards Promoting Responsible Consumption in Malaysia
2023 - 2024 The Essence of The Conference of The Rulers and Its Legal Implication to The Malaysian Constitutional System
2023 - 2024 Perkhidmatan Perundingan: Sistem Kesultanan Pahang
2022 - 2023 STUDY ON OIL PALM TRUNK (OPT): THE INDUSTRY?S READINESS, CHALLENGES, AND OPPORTUNITIES
2021 - 2021 Productivity Frontier Firms? Best Practices for Benchmarking of the Chemical and Chemical Products, Tourism, ICT, Professional Services and Retail and F&B Priority Subsectors
2021 - 2021 Productivity of Selected BSKL-Listed Companies; An Enterprise-level Analysis
2019 - 2020 Case Study on ST Microelectronics Sdn. Bhd.
2018 - 2020 ESSENTIALS OF MANAGEMENT SCIENCE FORM ISLAMIC PERSPECTIVE
2017 - 2020 The Bottom-40 Households in Kuala Lumpur: A Special Reference on Social Entrepreneurship among Women of Different Ethnic Groups
2015 - 2019 Incorporating the Wasatiyyah Concept to Improve Financial Decision of Muslim Consumers
2014 - 2018 Development of a New SETARA Rating Model: An Application of the Analytic Hierarchy Process
2012 - 2017 Current Higher Education Scenario and Implications to Malaysia (CHESI)
2012 - 2015 A Critical Assessment of the Impact of PSPTN Phase 1 on Malaysian Higher Education Stakeholders
On-Going
2026 - Present PENYELIDIKAN LANJUTAN PERINGKAT II: KEDUDUKAN PULAU PINANG SEBAGAI SATU WILAYAH HAKMILIK KERAJAAN KEDAH
2025 - Present Kerangka Pembangunan Bakat dalam Sektor Ekonomi Islam, Kewangan Islam, Pengurusan Islam, Perakaunan Islam, dan Ekonomi Halal dan Hijau di Malaysia
2025 - Present Advancing Supply Chain Excellence through Innovation: Insights from Japan?s METI Award-Winning Cases (2020?2024)
2025 - Present Proposal for Teaching Quran for Special Needs Children through Quranic Recitation, Sign Language and Memorization
2024 - Present Kajian Keberkesanan Program Pemulihan Dalam Komuniti
2024 - Present Penyelidikan Undang-Undang Bagi Penerbitan Buku Berjudul "Struktur Asas dan Isu Perlembagaan"
2024 - Present Moderating Influence of Government Initiatives on the Sustainability of Small and Medium Enterprises (SMEs) in the Middle East Countries - A Case Study of Egypt and Oman
2023 - Present Module with Material Kits on How to Recite AlQuran Using Arabic Alphabet for Those with Hearing Impairment
2023 - Present Prototype Development of a Community-Based Rehabilitation Management System for Children with Special Needs
2023 - Present Module Development on Teachers' Readiness in Managing SEN Students
2022 - Present Developing Social Commerce Service Quality (SCSQ) Hierarchical Model for Malaysian Modest Fashion Retailers
2021 - Present Operations Management: An Islamic Perspective
2018 - Present Affordable Housing Issues in Malaysia: Exploring Potentials of Waqf as an Alternative Solutions
2013 - Present Compliance to Islamic Marketing Guidelines by Business:Perspective of Business Operators


Awards & Recognition


27 Jul, 2023 CQI: BBM Programme Revive - KENMS KCDIO
12 Jul, 2018 IIUM Quality Research Award - IIUM University
23 Aug, 2017 Best Paper Award - 1st International Islamic Social Economics Conference, University Sains Malaysia National


Publications


Articles

2026 Benchmarking framework for productivity frontier firms in the Malaysian electrical and electronics industry. Journal of Technology and Operations Management, 21 (1) pp. 15-33
2025 Challenges and critical success factors for the conventional banks of Bangladesh. Journal of Islamic Management Studies, 8 (2) pp. 49-69
2025 Examining the moderating effect of perceived government support on e-business adoption among Omani SMEs. International Journal of Information Management, IJIM Data Insights, 5 (2) pp. 1-14
2025 Excella Archery Distribution Sdn. Bhd. and the Sunnah: a business journey to restore the prophetic way of life. IIUM Journal of Case Studies in Management, 16 (2) pp. 147-151
2025 Key challenges and critical success factors for the Islamic banking sector of Bangladesh. Online Journal of Islamic Management and Finance, 5 (2) pp. 88-110
2025 Performance enhancement criteria in the pharmaceutical industry of Bangladesh: a qualitative study. International Journal of Entrepreneurship and Management Practices, 8 (29) pp. 117-138
2024 Critical success factors and moderating effect of innovative characteristics of SMES in emerging economies: the case of Egypt. International Journal of Entrepreneurship and Management Practices, 7 (26) pp. 45-67
2024 The role of the religious scholars of faqih Ali Dato’ Maharaja’s descent in upholding sharia implementation in Terengganu. Malaysian Journal of Syariah and Law, 12 (1) pp. 216-227
2023 The limited-edition or what they call "Scarcity Marketing": propaganda or a promotional strategy through "FOMO" thinking. IIUM Journal of Case Studies in Management, 14 (2) pp. 49-52
2021 Challenges in designing an interethnic-content survey among b40 urban multi-ethnic women in Kuala Lumpur. e-Bangi Journal of Social Sciences and Humanities, 18 (5) pp. 273-286
2021 The impact of wasatiyyah/moderation on students’ financial decisions. Malaysian Journal of Consumer and Family Economics (MAJCAFE), 26 (1) pp. 230-250
2019 Are Muslims practising moderation in their financial decisions?. Asian Academy of Management Journal, 24 (Supplement 1) pp. 157-170
2019 Developing a hierarchical model to enhance business excellence in hotel industry of Bangladesh. International Journal of Contemporary Hospitality Management, 31 (4) pp. 1836-1856
2017 The hybrid returns-to-scale model and its extension by production trade-offs: an application to the efficiency assessment of public universities in Malaysia. Annals of Operations Research, 250 (1) pp. 65-84
2014 Shari’a compliance by Malaysian Muslim businesses with respect to guidelines given in Islamic marketing . European Journal of Business and Management, 6 (28) pp. 65-72
2013 Editorial. Special issue: management applications of AHP in South East Asia. Malaysian Management Review (MMR), 48 (2) pp. iii-iv
Conference or Workshop Items

2020 Estimating productivity and identifying the frontier. In: Productivity Frontier Analysis - Tourism Sector,
2020 Estimating productivity and identifying the frontier for electrical and electronics productivity Nexus. In: E&E Productivity Nexus (EEPN),
2019 Financial literacy, moderation and financial spending among youth. In: 1st International Conference on Financial Markets (ICFM 2019),
2017 Developing a hierarchical model based on quality dimensions to enhance business excellence in hotel industry of Bangladesh. In: 14th Association for Global Business Advancement (AGBA) World Congress,
2014 Malaysia from PSPTN perspective using data envelopment analysis. In: 12th International Conference on DEA ,
Books

2022 Essentials of management science: an Islamic Perspective. Inthought, ISBN: 9789674454968
2017 IIUM TRACER STUDY 2016. Naga Global Print (M) Sdn Bhd, ISBN: 9789671396957
2017 IIUM tracer study 2016 first degree and post-graduate. Alumni and Global Networking Division, ISBN: 978-967-13969-4-0
2017 IIUM tracer study 2016 follow up. Alumni and Global Networking Division, ISBN: 978-967-13969-- 4
2016 IIUM tracer study 2015. Percetakan Nasional Malaysia Berhad, ISBN: 9789671396926
2016 IIUM tracer study 2015 first degree and post-graduate. Alumni and Global Networking Division, ISBN: 9789671396919
2016 IIUM tracer study 2015 follow up. Alumni and Global Networking Division, ISBN: 978-967-13969-3-3
2015 IIUM tracer study 2014: follow up. Alumni and Career Service Division, ISBN: na
2013 Advantages and disadvantages of studying at IIUM. Alumni and Career Service Division, IIUM, ISBN: 9789671082669
2013 IIUM alumni tracer study 2012. Alumni and Career Services Division, ISBN: 978-967-10826-3-8
2013 IIUM tracer study 2013 follow up. Alumni and Career Services Division, ISBN: 978-967-10826-7-6
2013 IIUM tracer study 2013: first degree and post graduate. Alumni and Career Services Division, ISBN: 978-967-10826-5-2
2012 IIUM alumni tracer study 2012: first degree and post graduate. Alumni and Career Services Division, ISBN: 978-967-10826-4-5
Book Sections

2013 Discussions and recommendations. In: Alumni and Career Service Division, IIUM, ISBN: 978-967-10826-5-2, pp. 327-359
2013 Unemployement pattern. In: Alumni and Career Service Division, IIUM, ISBN: 978-967-10826-5-2, pp. 327-359
Monograph

2020 Estimating productivity and identifying the frontier. In: ,
2019 Incorporating the Wasatiyyah concept to improve financial decision of Muslim consumers. In: ,
2015 IIUM TRACER STUDY 2014. In: Alumni and Career Service Division,