CONFERENCE THEME TRACK
In line with the theme of this conference , relevant papers on the topics below are encouraged, but not limited to :
- Advertising / marketing communications issues
- Branding
- Business relationships and networks
- Consumer behaviour studies
- Conceptual models and theories
- Corporate responsibility, ethics and social responsibility
- Distribution channels
- Electronic marketing
- Innovation and new product development
- International and cross-cultural marketing
- Marketing research and research methodologies
- Marketing strategies for halal certified products and services
- Personal selling and sales management
- Pricing issues and strategies
- Retailing
- Supply chain management
- Services marketing
- Strategic marketing and market orientation
- Tourism marketing
For Authors
- Conference Objectives
- Conference Topics
- Who should attend
- Submission Guideline
- :: General Guideline
- :: Abstract
- :: Fullpaper
- Registration and Fees
- Venue and Accomodation
Important Dates
Abstract Deadline
31 March 2010
Full paper submission
30 April 2010
Corrected Papers
15 May 2010
Registration Deadline
31 May 2010
Conference dates:
23-24 June 2010