Staff Directory


Norbaiduri Bt Ruslan

Academic Qualification

  • Ph.D in New Media technologies and Cultural Impact - Doctor of Philosophy, University of Sheffield
  • Master in Communication - Masters Degree, Western Michigan University
  • Bachelor in Public Relations - Bachelor Degree, International Islamic University Malaysia
  • Matriculation - Certificate, International Islamic University Malaysia

Norbaiduri Bt Ruslan (Dr.)

Assistant Professor
IIUM Gombak Campus

ABDULHAMID ABUSULAYMAN KULLIYYAH OF ISLAMIC REVEALED KNOWLEDGE AND HUMAN SCIENCES


norbaiduri@iium.edu.my
5119


Teaching Responsibilities


ADVANCED COMMUNICATION RESEARCH METHODS 2017/2018 2015/2016 2014/2015 2013/2014 2012/2013
ADVANCED INTERCULTURAL COMMUNICATION 2023/2024 2022/2023 2020/2021
ADVERTISING: PRINCIPLES AND PRACTICES 2010/2011 2009/2010 2008/2009
COMMUNICATION DESIGN 2023/2024 2022/2023 2019/2020 2018/2019 2017/2018
COMMUNICATION THEORY 2009/2010
FAMILY MANAGEMENT & PARENTING 2009/2010
FINAL YEAR PROJECT I 2023/2024 2022/2023 2021/2022 2020/2021 2019/2020
FINAL YEAR PROJECT II 2023/2024 2022/2023 2021/2022 2020/2021 2019/2020
HUMAN RELATIONS: PRINCIPLES & PRACTICES 2017/2018 2016/2017 2015/2016 2011/2012 2010/2011 2008/2009
INTERCULTURAL COMMUNICATION 2011/2012 2010/2011 2009/2010 2008/2009
INTERPERSONAL COMMUNICATION 2021/2022
INTRODUCTION TO ELECTRONIC MEDIA 2015/2016
INTRODUCTION TO MASS COMMUNICATION 2016/2017
MANAGERIAL COMMUNICATION 2014/2015 2012/2013
NEW COMMUNICATION TECHNOLOGY 2012/2013 2011/2012 2010/2011 2009/2010
PROJECT PAPER I 2016/2017
QUANTITATIVE RESEARCH METHODS IN COMMUNICATION 2023/2024
RESEARCH METHODOLOGY 2023/2024 2022/2023 2021/2022 2020/2021 2019/2020 2018/2019 2017/2018 2015/2016 2014/2015 2013/2014 2012/2013
RESEARCH PAPER I 2022/2023 2021/2022
STRATEGIC HUMAN RELATIONS 2021/2022


Supervision


The Effects Of Knowledge-Sharing Motive As Mediating Variable Of Communication Technological Change On Academic Staff Members' Well-Being At The Workplace.
Ph.D Completed 2022 Co-supervisor
Social Media Use And Ghanaian Family Values: A Study In Northern Region Of Ghana.
Ph.D Completed 2021 Co-supervisor
Political Bloggers And Democracy In Malaysia, 1998 - 2016.
Ph.D Completed 2018 Co-supervisor
Predicting Cyberbullying Behaviour Among University Student In Malaysia.
Ph.D In Progress Member Supervisory Committee
The Effects Of Integrated Marketing Communication (Imc), Hedonic And Utilitarian Purchase Value On Healthy Food Purchase Behaviour And Attitude Among Malaysian Youth: The Mediating Role Of Self-Control.
Ph.D In Progress Main Supervisor
Tik Tok Algorithmic Awareness On Weight-Loss Content And Weight-Loss Behaviour Among Malaysian Muslim Young Adults.
Ph.D In Progress Main Supervisor
Exploring Public Opinion Influencing Strategies In The Digital Age: A Mixed-Methods Study Of Civil Society Organizations And The Government In Malaysia.
Ph.D In Progress Main Supervisor
Content Analysis Of The News Coverage Of Women And Children During Israeli-Palestinian Conflict Of May 2021: A Comparative Study Of Al Jazeera And Bbc.
Master Completed 2023 Main Supervisor
.
Mediating Effect Of Religiosity On Factors Influencing Purchasing Behaviour Of Halal-Certified Products Among Iium Students.
Master Completed 2021 Main Supervisor
The Application Of Face-Saving Strategies During Online Self-Disclosure Between Malaysian And Egyptian University Students.
Master Completed 2018 Main Supervisor
Mediating Effect Of Malay Values On Media Exposure To Ideal Body Images And Modest Dressing Behaviour Amoung Female University Students ‎ .
Master Completed 2018 Main Supervisor
The Dissemination Of Palestinian News On Facebook: A Case Study Of Palestinian Journalists.
Master Completed 2017 Co-supervisor
Online Games Among Adolescents: A Study Of Time Displacement On Family, Academic And Religious Obligations .
Master Completed 2015 Main Supervisor
Audience Reception Study Of Korean Drama Among Malay Women.
Master Completed 2015 Main Supervisor
No Title.
Master Completed 2014 Main Supervisor
A Comparison Of Animated And Human Character Public Service Announcements: The Case Of Dengue Campaign.
Master Completed 2011 Main Supervisor
Content Analysis Of 2010 Iraqi Parliamentary Election: A Comparative Study Between Cnn And Al-Jazeera.
Master Completed 2011 Main Supervisor
Human Sciences Students' Acceptance Of Iium: Atest Of The Technology Acceptance Model.
Master Completed 2011 Co-supervisor


Research Projects


Completed
2023 - 2024 Promotion of Health Diets in Malaysia
2023 - 2024 Media Engagement Plan to Support the Implementation of the Mandatory Front Pack Labelling.
2021 - 2022 Integrated and Sustainable Agriculture Farming (InSAF) @PPR Gombak Setia
2021 - 2023 Ruang Sejahtera Makerspace @ PPR Gombak Setia
2019 - 2023 PROFILING AND DEVELOPING AN ISLAMIC INTEGRATED SCHOOL AND TAHFIZ SCIENCE PERFORMANCE INDEX IN RELATION TO SUSTAINABLE DEVELOPMENT GOALS
2018 - 2018 Pembangunan Modul e-Pembelajaran Akademi Audit Negara
2017 - 2017 Kajian Kebolehlaksanaan Penyampaian Perkhidmatan Alternatif (ASD) Dalam Perkhidmatan Penjagaan Warga Emas dan Pemulihan Penagihan Dadah
2011 - 2016 Assessment of Intercultural Communication In multi-Cultural Schools : A Case study On Selected National Secondary Schools In Gombak
2007 - 2010 Assessment of Intercultural Communication in Vision Schools (Sekolah Wawasan): An Impact Study on National Integration in Malaysia
On-Going
2023 - Present Food Operator/Restaurant's Readiness for the Changing of Choice Environment of the Food Delivery Applications
2022 - Present Kajian Penggubalan Dasar Dan Pelan Perkhidmatan Kaunseling Negara
2016 - Present Profiling the Effects of Urban Poverty on the Academic Achievement of Students from different Ethnic Groups in Major Malaysian Cities
2016 - Present Social Media Culture and Changing Values Among Malays: Exploring Culture Specific Behaviors on Face Saving and Self-Disclosure on Social Media
2011 - Present The Usage of Social Networking Games (SNGsI in Social Networking Sites (SNSs) Among University Students: A Study of Internet Gaming Addiction, Uses and Gratifications and Religous Implications
2010 - Present Leading a Virtual Life on Farmville: An Effect Study on Internet Gaming


Award & Recognition


12 Jul, 2018 IIUM Quality Research Award - International Islamic University Malaysia University


Publications


Article

2021 The influence of urban poverty on students’ academic optimism: does government assistance play a role?. IIUM Journal of Educational Studies, 9 (4) pp. 37-57
2020 Intercultural communication experiences among students and teachers: implication to in-service teacher professional development. Journal for Multicultural Education, 14 (3-4) pp. 223-238
2016 Malay women readings of Korean drama. Journal of Education and Social Sciences, 4 () pp. 343-365
2012 Intercultural communication in the Malaysian vision schools: implications for the management and leadership in a multicultural primary school. Management In Education, () pp.
Conference or Workshop Item

2022 Academic tahfiz schools in Malaysia: challenges, insights, and the road ahead. In: Al Farabi 11th International Conference on Social Sciences,
2022 Academic tahfiz schools in Malaysia: challenges, insights, and the road forward. In: 11th International Conference on Social Sciences,
2021 The influence of knowledge sharing motives on the well-being of academic staff. In: International Conference on Media and Communication 2021 (MENTION 2021),
2009 National integration in vision school: towards '1 Malaysia'?. In: International Conference Development 2009,
Book

2017 Online games among adolescents a study of time displacement on family, academic and religious obligations. IIUM Press, International Islamic University Malaysia, ISBN: 978-967-418-585-5
Book Section

2023 Ruang Sejahtera, ruang komuniti. In: Penerbit Universiti Malaya, ISBN: 978-967-488-263-1, pp. 87-109
2012 Influence of American family life telivision programs on the Muslim audience in Malaysia. In: IIUM Press, ISBN: 9789674182366, pp. 123-162
2009 Learning from stories of intercultural encounters. In: IIUM Press, ISBN: 9789675272196, pp. 143-164
2009 Learning from stories of intercultural encounters. In: IIUM Press, ISBN: 9789675272196, pp. 143-164