Staff Directory


Aini Maznina Binti A. Manaf

Academic Qualification

  • Doctor of Philosophy in Communication - Doctor of Philosophy, University of Queensland
  • Master of Human Sciences (Communication) - Masters Degree, International Islamic University Malaysia
  • Bachelor of Islamic Revealed Knowledge and Heritage - Bachelor Degree, International Islamic University Malaysia

Aini Maznina Binti A. Manaf (Assoc. Prof. Dr.)

Associate Professor
IIUM Gombak Campus

ABDULHAMID ABUSULAYMAN KULLIYYAH OF ISLAMIC REVEALED KNOWLEDGE AND HUMAN SCIENCES

Other's position:

Deputy Dean, AbdulHamid AbuSulayman Kulliyyah of Islamic Revealed Knowledge and Human Sciences


maznina@iium.edu.my
6072


Expert Profile


Aini Maznina A.Manaf is currently an Associate Professor at the Department of Communication, Kulliyyah of Islamic Revealed Knowledge and Human Sciences, International Islamic University Malaysia (IIUM). She started her career in IIUM as an Assistant Lecturer in 1999. She obtained her Bachelor and Masters degrees from the IIUM in 1998 and 2002, respectively. She then pursued her study at the doctorate level at the University of Queensland, Australia in 2008 and completed it in 2012.
Dr. Aini Maznina holds several professional memberships at the international level. She is currently a member of the International Academy for Intercultural Research and Asian Media Information and Communication Centre, AMIC. Previously, she also held a membership in the Australia and New Zealand Communication Association for two years. She also has experience in reviewing articles for the International Journal of Intercultural Relations.
Dr. Aini Maznina has conducted several researches on media in Islam and is also involved in political communication and new media research. Her interests include organizational communication, intercultural communication, communication in Islam and media studies.


Area of Specialisation


  • Humanities ~ Humanities ~ Linguistics and Literature ~ Science of Communication - Organizational communication, intercultural communication and communication in Islam


Professional Membership


  • 2009 - 2012: Member of Profesional Body / Association: (Member), Australia and New Zealand Communication Association (ANZCA)
  • 2011: Member of Profesional Body / Association: (Member), International Academy for Intercultural Research
  • 2012 - 2014: Member of Profesional Body / Association: (Member), Pacific Asian Communication Association (PACA)
  • 2018: Member of Profesional Body / Association: (Lifetime member), Persatuan Pendidik Komunikasi Malaysia (Malaysian Association of Communication Educators)


Teaching Responsibilities


ADVANCED ORGANIZATIONAL COMMUNICATION 2023/2024 2022/2023
COMMUNICATION IN THE QURAN AND SUNNAH 2023/2024
FINAL YEAR PROJECT I 2023/2024 2022/2023 2021/2022 2020/2021 2019/2020
FINAL YEAR PROJECT II 2023/2024 2022/2023 2021/2022 2020/2021 2019/2020
FOUNDATION OF COMMUNICATION IN ISLAM 2022/2023 2021/2022 2020/2021 2019/2020 2018/2019 2017/2018
FOUNDATIONS FOR COMMUNICATION IN THE QUR'AN & SUNNAH 2017/2018 2016/2017 2015/2016 2014/2015 2013/2014 2012/2013 2011/2012
HUMAN RELATIONS: PRINCIPLES & PRACTICES 2012/2013 2011/2012 2006/2007
INTER-CULTURAL COMMUNICATION 2005/2006 2004/2005
INTERCULTURAL COMMUNICATION 2006/2007
INTERPERSONAL COMMUNICATION 2005/2006 2004/2005 2003/2004 2002/2003
INTRODUCTION TO MASS COMMUNICATION 2011/2012 2006/2007 2005/2006 2004/2005 2003/2004 2002/2003 2001/2002
INTRODUCTION TO ORGANIZATIONAL COMMUNICATION 2016/2017 2015/2016 2014/2015 2013/2014 2012/2013 2011/2012
ISSUES & METHODOLOGIES: ISLAMIZATION OF COMMUNICATION 2017/2018 2016/2017 2015/2016 2014/2015 2013/2014
ISSUES IN ISLAMIZATION OF KNOWLEDGE 2013/2014
ORGANIZATION COMMUNICATION: CASE STUDIES 2015/2016
PRINCIPLES & PRACTICES OF MANAGERIAL COMMUNICATION 2006/2007
RESEARCH PAPER I 2018/2019
RESEARCH PAPER II 2023/2024


Supervision


Individual Innovativeness As A Mediating Factor Between Selected Communication Factors And Career Advancement In Malaysian Islamic Higher Learning Institutions.
Ph.D Completed 2016 Co-supervisor
Workplace Health Promotion (Whp): Employees’ Behaviour On Smoke-Free Policy At Universiti Sains Malaysia .
Ph.D Completed 2017 Co-supervisor
Embracing Change: A Phenomenological Exploration Of Employee Perceptions And The Role Of Communication In Organizational Transitions.
Ph.D In Progress Main Supervisor
No Title.
Master Completed 2015 Main Supervisor
No Title.
Master Completed 2016 Main Supervisor
Viral Videos In Malaysia: Understanding Online Sharing Behaviour Among Students Of International Islamic University Malaysia (Iium).
Master Completed 2017 Main Supervisor
Social Construction Of Reality Through Facebook: Understanding Stories Of The Egyptian Muslim Sisterhood During The Military Coup Era.
Master Completed 2020 Main Supervisor
Countering Islamophobia Through Webcomics On Instagram: A Multimodal Analysis Of @Yesimhotinthis .
Master Completed 2022 Main Supervisor
Middle Managers’ Stories: Understanding Culture In A Malaysian Organisation.
Master Completed 2017 Co-supervisor
Culture Shock And Adaption To The Malaysian Culture Among International Students In Iium..
Master Completed 2019 Co-supervisor
Culture Shock And Adaption To The Malaysian Culture Among International Students In Iium..
Master Completed 2019 Co-supervisor
Online Religious Information Seeking Behavior Among Mexican Female Muslim Converts.
Master Completed 2020 Co-supervisor
Understanding The Usage Of Social Media In Parent-Child Communication From Malay Muslim Parents' Perspectives.
Master In Progress Co-supervisor


Research Projects


Completed
2023 - 2024 Food Operator/Restaurant's Readiness for the Changing of Choice Environment of the Food Delivery Applications.
2022 - 2022 Publics Current Perceptions of Government Programmes and Issues
2022 - 2022 Public's Perceptions of Government Programmes and Current Issues
2021 - 2023 Preventing and Controlling Disease Outbreaks and Dealing with Emergencies
2020 - 2022 Developing a framework on health information management among the Malaysian public during the COVID-19 pandemic
2019 - 2019 Research on Identifying Social and Economic Issues of the Bumiputras
2019 - 2019 Perception of Issues and Media Usage among Factory Workers in Malaysia
2017 - 2019 Public Perceptions Towards Current Issues and Government Policies
2016 - 2018 Media Usage, Life and Job Satisfaction: A Study among Factory Workers in Malaysia
2016 - 2019 Examining the Relationship between Parasocial Interaction, Religiosity and Motivation to use Twitter among Followers of Islamic Reality Shows in Malaysia
2016 - 2017 A Study on "Kesejahteraan Sosial dan Penggunaan Media di Kalangan Penduduk Sabak Bernam"
2015 - 2017 Media Usage and Political Behavior: A Study among Youth in Malaysia (2015 Malaysian Election Research)
2015 - 2017 Kajian Terhadap Media dan Mobiliti Sosial di Perupok, Kelantan
2015 - 2017 Social Mobility and Media in Marang, Terengganu
2015 - 2015 The Perception of the Public towards Government Policies 2015
2015 - 2017 Kajian Terhadap Pekerja Industri
2014 - 2015 Research on Perception of the Public Towards Government Policies in Sarawak
2014 - 2016 Textbook Project, International Institute of Islamic Thought (IIIT, USA)
2014 - 2014 Pilihanraya Kecil (PRK) Dun Kajang 2014
2005 - 2005 Perceived Media Freedom In Malaysia
2004 - 2005 E-Transaction Among Internet Users: A Meso-Paradigm Analysis
On-Going
2021 - Present Understanding Communication: An Islamic Approach
2017 - Present Language and Ancient Civilization from Muslim's Perspective; A Documentary
2012 - Present Culture and Ethnic Diversity in Work Group: A Scenario in Malaysian Organizations


Award & Recognition


21 Jun, 2021 Global Prominence Award - TACK 2020 (Kulliyyah of Islamic Revealed Knowledge and Human Sciences) KCDIO


Publications


Article

2023 Komunikasi sihat wujudkan masyarakat harmoni. Berita Harian, () pp.
2023 Managing organisational change: the role of middle managers' stories and emotional reflexivity. Sains Humanika, 16 (1) pp. 43-56
2023 The mediating role of parasocial interaction in the relationship between loneliness and Netflix binge-watching tendencies: a case study of Malaysian university students during the COVID-19 Pandemic. Malaysian Journal of Communication, 39 (4) pp. 520-538
2022 Communication patterns on implementation of E-planning in Rokan Hilir Regency. Journal of Applied Engineering and Technological Science, 4 (1) pp. 522-531
2022 Countering Islamophobia through webcomics on Instagram. IIUM Journal of Religion and Civilisational Studies, 5 (2) pp. 220-242
2022 The relationship between Instagram usage, social comparison, and self-esteem among young adults during the Covid-19 pandemic in Malaysia. Jurnal Pengajian Media Malaysia, 24 (1) pp. 93-108
2022 Unravelling the roles of social media usage, individual well-being, and working environment on happiness at the workplace. Intellectual Discourse, () pp. 395-417
2022 Using the theory of motivated information management to understand direct information seeking on COVID-19 from close contacts. IIUM Medical Journal Malaysia, 21 (3) pp. 138-145
2021 Eco-activist social media influencers (SMI) on Twitter: does credibility matter?. IIUM Journal of Human Sciences, 3 (2) pp. 15-26
2021 Factors influencing confidence in the government during Tun Dr Mahathir’s leadership era among industrial workers. Jurnal Komunikasi: Malaysia Journal of Communication, 37 (4) pp. 142-160
2021 Happiness, demographic variables, and self-perception as predictors of job satisfaction among factory employees in Malaysia. SEARCH Journal of Media and Communication Research, 13 (2) pp. 21-36
2021 Substantiating remote teaching during the COVID-19 pandemic. IIUM Today, () pp.
2020 Developing a framework to improve the training of medical practitioners in doctor-patient communication toward enhancing societal well being. IIUM Medical Journal Malaysia, 18 (Supplementary Issue No 2) pp. 5-5
2020 Malaysian female users’ purchase intentions of celebrity-endorsed products on Instagram: A parasocial interaction perspective. Search Journal of Media and Communication Research, 12 (1) pp. 93-109
2020 The mediating effect of employee’s job satisfaction on the relationship between transformational leadership style and employee well-being among Malaysian academics. Human Communication Journal, 3 (1) pp. 18-35
2020 Towards adabic intercultural communication. Journal of Islamic, Social, Economics and Development, 5 (31) pp. 35-49
2020 Upholding the right work ethic when working from home during COVID-19 pandemic. IIUM Emotional and Psychological Support Site, () pp.
2019 Celebrity-fan engagement on Instagram and its influence on the perception of hijab culture among Muslim women in Malaysia. Jurnal Komunikasi: Malaysian Journal of Communication, 35 (1) pp. 286-302
2019 Factors driving the intention to adopt a tobacco-free policy among employees in a public higher education institution. Intellectual Discourse, 27 (2) pp. 431-453
2019 The influence of media on hijab wearing in Malaysia: a study among Malays = Pengaruh media terhadap pemakaian hijab di Malaysia: satu kajian di kalangan orang Melayu. Journal of Islam in Asia, 16 (1 Special Issue: Islam in the China Seas) pp. 325-350
2019 The relationship of individual well-being and working environment with job satisfaction among factory workers in Malaysia. Intellectual Discourse, 27 (1) pp. 221-243
2018 Dakwah melalui media baharu di Malaysia: peluang atau cabaran?. Al Hikmah, 10 (1) pp. 119-128
2018 Perception of issues by factory workers in Malaysia : the role of media. International Journal of Arts and Humaniities, 2 (11) pp. 604-614
2018 Religiosity and its impact on Twitter use and viewing of Islamic reality television shows among university students in Malaysia. Journal of Islam in Asia, 15 (3 Special Issue) pp. 356-382
2018 Situational social support groups for information sharing in times of disaster: a case of 2014 floods in Malaysia. Human Communication: A Journal of the Pacific and Asian Communication Association, 1 (1) pp. 1-15
2018 The mediating effect of reading on the relationships between awareness, perception and attitude towards satisfaction with IIUM Today campus newspaper. Forum Komunikasi, 13 (2) pp. 33-52
2018 Usage of mobile phones among flood victims in Malaysia. Malaysian Journal of Media Studies, 20 (2) pp. 1-12
2017 Following Islamic reality show personalities on twitter: a uses and gratification approach to understanding parasocial interaction and social media use. Intellectual Discourse, 25 (Special Issue) pp. 637-659
2017 Media agenda and public agenda: A study of issues during the 13th general election. Jurnal Komunikasi (Malaysian Journal of Communication), 33 (2) pp. 13-26
2017 Mixed method in political communication research: the study of media usage & voting behavior as a case analysis. E-Bangi: Journal of Social Sciences and Humanities, Special Issue (1) pp. 24-33
2015 Exploring the use of social media during the 2014 flood in Malaysia. Procedia Social and Behavioral Sciences, 211 () pp. 931-937
2015 Framing Islam-related issues during GE13: an analysis of Malaysian mainstream newspapers. Intellectual Discourse, 23 (1) pp. 7-30
2014 Hijab wearing phenomenon among Muslim women in Malaysia: a quantitative study . Kulliyyah Research Bulletin, 5 (2) pp. 4-8
2013 The acceptance of TV Islamic reality shows by the Malay community . Ulum Islamiyyah - The Malaysian Journal of Islamic Sciences, 10 () pp. 93-116
Conference or Workshop Item

2023 The persuasiveness of celebrity Muslim preachers on social media: the ELM perspective. In: MENTION 2023,
2022 “Do we really have to talk about that?”: avoiding covid-19 topics with close contacts. In: 28th AMIC Annual Conference,
2022 Netflix binge-watching, parasocial interaction, and loneliness among Malaysian university students during the COVID-19 pandemic. In: 4th Communication Research Seminar 2022 (CORENA22),
2021 Are you happy at work? Unraveling the roles of social media usage, individual wellbeing and working environment. In: 2021 ANPOR-APCA Annual Conference Program,
2021 Countering Islamophobia through Webcomics on Instagram. In: ANPOR-APCA Annual Conference,
2021 Do we really have to talk about that? Avoiding COVID-19 topics with close contacts.. In: 28th AMIC Annual Virtual Conference (Science Communication: Managing the Now and the Future),
2021 The role of university in managing the teaching and learning community post COVID-19 pandemic: The experience of IIUM. In: e International Webinar on The Roles Of University In Responding To Psychosocial Issues In The Community 2021 (ISRUPIC 2021),
2021 Understanding the role of family communication in managing challenges of working from home among female academics during COVID-19 Pandemic. In: Communication Research Seminar (CORENA 2021),
2020 Do differences make a difference? Understanding the dynamics of diversity in university community engagement workgroups. In: Communication Research Webinar (CORENA) 2020,
2020 Factors influencing confidence in the government during Tun Mahathir’s leadership era among industrial workers. In: WAPOR Asia 3rd Annual Conference,
2020 Managing social media health information seeking on COVID-19: The perspective of staff and students from a Malaysian public university. In: WAPOR Asia 3rd Annual Conference:,
2020 Managing social media INFORMATION during the Covid-19 pandemic: The TMIM perspective. In: Communication Research Seminar (CORENA 2020),
2020 Social media use in managing COVID-19 pandemic in higher educational institutions. In: International Seminar on the Roles of Universities in Responding to Psychosocial Issues in Community (ISRUPIC 2019),
2019 Managing diversity: enhancing team experience in university community engagement (UCE). In: International Seminar on the Roles of Universities in Responding to Psychosocial Issues in Community (ISRUPIC 2019),
2019 Media of da’wah (Wasā’il-al-da’wah): The case of Islamic reality TV shows. In: International Conference on Religion, Culture and Spirituality for Muslim Society,
2019 Predictors of voting behavior & support towards Malaysian leaders: A study among factory workers in Malaysia. In: Communication Research Seminar (CORENA) 2019,
2019 The adoption of Korean popular culture among IIUM students. In: LCE International 2019: The 1st International Language, Culture and Education,
2019 The impact of leadership style and staff well-being on job satisfaction among academic staff in a Malaysian public university. In: International Conference of Religion, Governance and Sustainable Development (ICRDG 2019),
2018 Celebrity fan-engagement on Instagram and how it influences perceptions on hijab culture among young Muslim women in Malaysia. In: International Seminar on Media and Communication (ISMEC 2018),
2018 The relationship between individual well-being, working environment and job satisfaction among factory workers in Malaysia. In: International Seminar on Media and Communication (ISMEC 2018),
2017 Factors influencing reading of IIUM today: a campus newspaper. In: 1st Melaka International Conference on Social Sciences 2017 (MELICOSS’17).,
2017 The mediating effect of reading IIUM today on the relationships among awareness, perception, and attitude with satisfaction. In: International Conference on Media and Communication 2017 (MENTION2017),
2016 Usage of mobile phones among victims during the 2014 flood in Malaysia. In: The 9th Malaysia International Conference on Languages, Literatures and Cultures (MICOLLAC 2016),
2015 Exploring the use of social media for information sharing during the 2014 flood in Malaysia. In: 2nd Global Conference on Business and Social Sciences (GCBSS 2015),
2015 Media and politics: a study among youth in Malaysia. In: 2015 Asian Network for Public Opinion Research (ANPOR) Annual Conference,
2014 Attitude and impact changes of hijab wearing among Muslim Malay women in Malaysia. In: 10th Biennial Convention of the Pacific and Asian Communication Association (PACA 2014),
2014 Perception of issues by factory workers in Malaysia: the role of media. In: 2014 Asian Network for Public Opinion Research (ANPOR) Annual Conference,
2013 Exposure and impact of TV Islamic reality show among Malay community. In: 1st World Congress on Integration and Islamicisation of Acquired Human Knowledge (FWCII 2013),
2013 Hijab wearing among Malay women in Malaysia: media or social influence?. In: Biennial International Conference on Media & Communication (MENTION) 2013,
2013 Media coverage of Islam-related news during General Election 13: Analysis of mainstream newspapers. In: International Seminar on GE13: An Analysis and Aftermath,
2013 Newspapers and politics in Malaysia: the coverage of Islam-related news during the 13th General Election. In: Biennial International Conference on Media & Communication (MENTION 2013),
2012 The acceptance of TV Islamic reality shows by the Malay community. In: 21st Annual Media Institute of Communication Conference (AMIC) Annual Conference,
2011 The dynamics of communication in ethnically diverse groups: the experiences of academics. In: ANZCA 2011,
2010 Exploring facilitators and inhibitors of communication in ethnically diverse groups: the experience of academician. In: Ethnographic and Qualitative Research Conference 2010,
2009 Communicating in ethnically diverse groups: the Malaysian experience. In: Australia and New Zealand Communication Conference 2009,
Book

2017 Middle managers’ stories : Understanding culture in Malaysian organisation. IIUM Press, International Islamic University Malaysia, ISBN: 978-967-418-560-2
2017 Viral video in Malaysia. IIUM Press, ISBN: 978-967-418-559-6
Book Section

2021 Upholding the right work ethic when working from home during Covid19 pandemic. In: IMPACT, KIRKHS and Majlis Keselamatan Negara, ISBN: 978-967-19812-0-7, pp. 277-282
2021 Upholding the right work ethic when working from home during Covid19 pandemic. In: IMPACT, KIRKHS and Majlis Keselamatan Negara, ISBN: 978-967-19812-0-7, pp. 277-282
2018 Maintaining family resilience among flood victims through new media usage. In: USIM Press, Universiti Sains Islam Malaysia, ISBN: 978-967-440-564-9, pp. 110-120
Monograph

2019 Examining the relationship between parasocial interaction, religiosity, and social media use among followers of Islamic reality shows in Malaysia (ID: RIGS16-188-0352). In: ,