Staff Directory

Academic Qualification
- PhD in Halal Products Management - Doctor of Philosophy, Universiti Putra Malaysia (UPM)
Anis Najiha Bt. Ahmad (Dr.)
Assistant Professor
IIUM Gombak Campus
INTERNATIONAL INSTITUTE FOR HALAL RESEARCH AND TRAINING
anisnajiha@iium.edu.my
5666
Expert Profile
Anis Najiha Ahmad is currently an Assistant Professor at the International Institute of Halal Research and Training (INHART), IIUM. She graduated from Universiti Sains Malaysia with B. Food Technology (Hons) in 2008, and M.Sc. in Food Technology in 2012. Her master thesis, “Development of chromatography methods for determination of ethanol Halal limits in selected food and drinks”, focused on the development of routine method for ethanol quantification, and determination of alcohol limits in Halal certification. During her doctorate study, she decided to go for the opposite direction, from the hard-analytical detection to soft management approach - addressing challenges to ensure the Halal and wholesome state of food production. Her PhD thesis focuses on the development of instrument that assess the enablers that lead to effectiveness of Halal food management system in SMEs. Her current works focuses on broad range of topics in the field of Halal food quality and safety management, Halal consumer behaviour, whistle-blowing, and core competencies in Halal industry. She is one of the certified Professional Junior Trainers for Atlas.ti, one of the well-known computer-assisted qualitative data analysis softwares (CAQDAS).
Area of Specialisation
- Economics, Business And Management ~ Economics, Business And Management ~ Marketing ~ Halal Food Marketing - halal
- Agricultural ~ Agricultural Science And Technology ~ Food Sciences and Nutrition ~ Food Analysis - food technology
Teaching Responsibilities
HALAL INDUSTRY ECOSYSTEM | 2022/2023 2021/2022 2020/2021 2019/2020 |
HALAL LOGISTICS AND SERVICES | 2022/2023 |
HALAL STANDARDS AND REGULATION | 2022/2023 |
RESEARCH METHODOLOGY | 2020/2021 2019/2020 |
RESEARCH METHODOLOGY (QUALITATIVE) | 2020/2021 2019/2020 |
RESEARCH METHODOLOGY (QUANTITATIVE) | 2020/2021 |
Research Methodology for Halal Studies | 2021/2022 2020/2021 |
Research Projects
Completed
No data |
On-Going
2021 - Present | The examination of perception and association of authentic local food in Perlis among tourists and the people of Perlis for the purpose of food destination marketing |
2019 - Present | Framing Core Competencies Index for Halal Executive in Food Companies |
2019 - Present | Towards a conceptual model of whistle-blowing intentions among employees in Halal certified food companies |
2019 - Present | Revealing Agarwood-based Prescription(s) Documented in Malay Medical Manuscripts towards cancer treatment |
2019 - Present | Characterization of blood plasma structure in surimi products and adulteration status through scientific and shariah approach. |
2019 - Present | Geo-tourism Destination (GTD) Framework Based on Sustainable Development Goals and Maqasid Shariah |
2019 - Present | Determinants of Employee Engagement in a Syari'ah Compliant Workplace |
Publications
Article
Conference or Workshop Item
2021 | Core competencies of the halal executive from the practitioners’ perspective. In: 5th International Seminar on Halalan Thayyiban Products and Services 2021, |
2021 | Development of Core Competencies Index for Halal Executives in Food Company. In: Virtual International Halal Science Conference 21: Enhancing and Strengthening Halal Industry through Science, |
2021 | Does halal science meet the criteria of an academic discipline?. In: Virtual International Halal Science Conference 21: "Enhancing and Strengthening Halal Industry through Science", |
2021 | Exploring whistle-blowing intention among employees in Halal-certified food companies. In: 5th International Seminar on Halalan Thayyiban Products and Services 2021, |
2021 | Intention to use halal-certified bakery ingredients among online muslim entrepreneurs: application of extended theory of Planned Behaviour (TPB) model. In: Virtual International Halal Science Conference 2021: "Enhancing and Strengthening Halal Industry through Science", |
2021 | Strengthening the efficiency of cold chain management in halal food industry by identifying the crucial barriers. In: Virtual International Halal Science Conference 21: "Enhancing and Strengthening Halal Industry through Science", |
2020 | Atlas.ti 8: a beginner guide. In: INHART Research Management E-Workshop Series 4/2020, |
2019 | The relationship between halal food management system critical constructs, operational performance and product quality. In: 2nd International Food Research Conference (IFRC 2019), |